We can achieve many of our personal goals only by meeting specific business objectives.
Good agency new business programs are all about matchmaking – finding a good fit between the prospect and the agency.
Few things will accelerate the profitable growth of your agency more than having a clear understanding of what makes an ideal client for you and your team.
Those agencies who have built a bench of talent over the years – largely in the form of independent contractors – have a bit of an advantage because they have existing relationships that they can tap into to get jobs done.
Maximize the benefit of being on someone else’s podcast by knowing what to expect, showing up prepared, and demonstrating appreciation afterwards.
Take advantage of careful planning and preparation to create excellent content and build better relationships using your own podcast.
There’s no secret formula for agency business success, but there are some key things that you can do to improve your odds of getting what you want.
Agency growth depends on getting your prices right. Set them too high, and you will lose out on great opportunities. Set them too low, and you will find yourself struggling to turn a profit. Many small agencies set their prices too low because they are too eager to close new business. They focus on top-line
Learning how to smartly extend your tentacles can help get you through employee transitions.
Agency Leadership Advisors has a new name — and a new mission.
Chip Griffin founded the Small Agency Growth Alliance (SAGA) to help PR and marketing agency owners achieve their goals.
