Bob Christie will be joining Brunswick Group as a partner in San Francisco, according to a press release. Brunswick is a global advisory firm, with 23 offices around the world. Christie has over 25 years of experience in the field.

“We are delighted to welcome Bob to the firm. He brings with him incredible media, technology and international experience, including when dealing with U.S.-China issues, and will advise clients on all areas of communications including corporate, financial and crisis,” said Neal Wolin, Chief Executive Officer.

Christie most recently was Vice President of International Media at Alibaba Group, also located in their San Francisco office. Previous titles include head of communications for both The New York Times Company and Dow Jones & Company, as well as jobs at Sony Electronics and The National Academy of Television Arts and Sciences.

“Brunswick’s depth and range of expertise makes the firm uniquely suited to handle any critical issue on behalf of clients. I look forward to bringing my range of skills to Brunswick and working with the most talented professionals in my field,” said Christie.