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Agency Leadership Council
AGENCY LEADERSHIP COUNCIL
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Agency Leadership Advisors
Insights
Business Development
Block Time on Your Calendar for Business Development — And Stick to It
5 reasons to say “no” to new business
Diversify your client list for a stronger agency
Finance
Start your agency’s 2019 budgeting with a revenue retention forecast
How to build accurate PR agency project budgets
PR project managers need to understand profitability
Human Resources
Your Outside Counsel Should Review (But Not Write) Your Agency Employee Handbook
5 HR resolutions for your agency in 2019
Questions solo PR pros must ask before hiring first employee
Management
6 Reasons Why Your Agency Needs Client Contracts
Just say “yes” to “pick your brain” meeting requests
How your agency can benefit from multiple revenue models
Ownership
What your agency partnership’s buy-sell agreement should include
Technology
Don’t Let Unused Software Subscriptions Spoil Your Agency’s Profit Margins
29+ Recommended Tools for Your Agency Technology Stack
Questions agencies should ask before redesigning their websites
News
M&A
Finn Partners acquires majority stake in CatchOn
Westwicke Partners acquired by ICR
Chime acquires Method Communications
Finn Partners acquires MFA
Blue Engine acquires JDA Frontline
Clarity PR acquires DRSmedia to gain San Francsico outpost
MMGY Global acquires Grifco and Ophir PR to establish UK presence
Ruder Finn acquires RLA Collective to enhance health care marketing
Names
Kelly Wallace Named Managing Director of TrailRunner International’s New York Office
Monica Chun and Rick Faigin join Acceleration
Melissa Golden appointed as Weber Shandwick’s Executive Vice President and General Manager, Atlanta
Thomas Gensemer named CEO of BlueLabs Analytics
Tereza Kaneta appointed head of Brunswick group’s Sao Paulo office
Kristy Wilson appointed as general manager of FleishmanHillard’s Chicago office
Hannah Rose Thomson hired by Journalista as Managing Director
Glenn Matchett promoted to Managing Director at Grammatik
Sheila McLean to head Markstein’s new DC office
Fran Cavanagh hired by Ketchum to head research and analytics in London
Podcast
ALP 18: How to handle clients who want 24/7 or other manpower-intensive service
This week, Chip and Gini explore how to handle clients who want around-the-clock social media management or other services that require major staff commitments -- and would prove to be quite expensive to offer.
ALP 17: What responsibility do agencies have for client behavior?
The recent documentaries about the disaster that was the Fyre Festival raise an interesting question: are agencies responsible for their clients' actions?
ALP 16: How to benefit from “pick your brain” meeting requests
Chip and Gini explain how to get make "pick your brain" conversations mutually beneficial.
ALP 15: Building Agency Client Project Budgets
In this week's Agency Leadership Podcast, Chip Griffin and Gini Dietrich discuss the importance of creating and managing budgets for agency client projects, including both retainer and one-time work.
ALP 14: Non-traditional agency revenue streams
In the latest episode of the Agency Leadership Podcast, Chip and Gini look at how agencies can go beyond retainer and project revenue to find opportunities in education, training, products, software, equity partnerships, and more.
ALP 13: Managing your time as an agency owner or executive
In this week's episode, Chip and Gini talk about how to safeguard your most valuable resource: your time.
ALTV
Do I need a business plan?
In this episode of Agency Leadership TV, Chip Griffin discusses why there is more value in the thought process that goes in to crafting a business plan than in the document itself.
What is a lifestyle business?
In this episode of Agency Leadership TV, Chip Griffin explains what a "lifestyle business" is -- and why you shouldn't think of it as a derogatory term.
Work With Us
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Our Leadership
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Developing Future Leaders
Driving Growth
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Mentoring Managers
Recruiting & Retaining Talent
Repairing Partnerships
Revitalizing Agencies
Shaping Strategy
Streamlining Operations
Supporting M&A
SOLUTIONS
Solo Agency Owners
Partner-Run Agencies
Startup Agencies
Growing Agencies
Lifestyle Agency Businesses
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Tag: 42West
Tom Reno named COO of Precision Strategies
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