Podcasts provide a great way for PR and marketing agency leaders to get insights for running better businesses. Whether you’re listening to other agency owners talking about their own experiences or hearing experts share advice on specific topics, these podcasts deliver useful information.
This list is provided in alphabetical order, so be sure to explore them all to find the ones that are right for you. The shows included here focus each episode on topics of specific interest to PR and marketing agency leaders. There are many other excellent podcasts that offer more general business or communications advice.
If you know of a podcast for agency leaders that’s not already on this list, be sure to let us know.
2Bobs
David C. Baker and Blair Enns. The co-hosts bring different backgrounds and experience to the show, sharing their own views on topics of interest to agency leaders. Although they explore a range of management subjects, business development and revenue growth represent the frequent focus. Each episode runs about 30 minutes. [Listen & Subscribe]
Agencies of the Future
Kim Sample. As President of the PR Council, Kim Sample has conversations with senior executives at some of the most well-known PR agencies. Each episode runs about 30 minutes. [Listen & Subscribe]
Agency Leadership Podcast
Chip Griffin and Gini Dietrich. Self-serving? Sure, but it’s still a good listen (if I do say so myself). Gini (the founder of Spin Sucks) and I explore fresh topics each week that range from agency operations to business growth. Each episode runs about 30 minutes. [Listen & Subscribe]
Agency Trailblazer Podcast
Lee Jackson. Focused on digital and web agencies, this show features personal stories from agency owners. They offer advice on the challenges that they have faced so that others may benefit. Episodes range in length from 20 to 50 minutes. [Listen & Subscribe]
Build a Better Agency Podcast
Drew McLellan. The head of the Agency Management Institute, Drew McLellan, takes a deep look into a specific topic on each show. About once a month, he does a solocast with his own advice, but the rest of the shows feature experts offering detailed advice. Each episode runs about 60 minutes. [Listen & Subscribe]
Chats with Chip
Chip Griffin. On every episode of my own show, I have a conversation with someone who can offer practical advice and insights for agency leaders. Guests include agency owners, professional advisers, and other experts. Each episode runs about 30 minutes. [Listen & Subscribe]
The Digital Agency Growth Podcast
Dan Englander. Dan is the founder of Sales Schema, a business development consultancy focused on lead generation for agencies. He hosts agency owners to discuss their own experiences and share what has work (and what hasn’t) with their peers. Most episodes last 30 to 60 minutes. [Listen & Subscribe]
The Digital Agency Show
Brent Weaver. The show’s tagline is: “Helping web professionals increase prices, work smarter, and grow profits.” Brent is the CEO of UGURUS and develops educational programs for agency owners. The show features an interview format with guests, including agency owners and other experts. Each episode runs about 45 minutes. [Listen & Subscribe]
Gravity
Bob Gentle. Bob describes his guests as “small digital marketing business owners, creators, consultants and practitioners who share what makes their business work.” Each episode runs about 40 minutes. [Listen & Subscribe]
The Innovative Agency
Sharon Toerek. Sharon may be a lawyer, but this show goes well beyond the law and focuses on challenges that many agency owners face. By interviewing agency owners, she identifies key challenges and opportunities for others to consider. Most episodes last 30 to 60 minutes. [Listen & Subscribe]
The Marketing Agency Leadership Podcast
Rob Kischuk. Rob’s company, Converge, promises to automate client reporting for agencies. There’s nothing automated about the show, however, as it includes productive 1-on-1 discussions with agency owners and experts. Most episodes last about 30 minutes. [Listen & Subscribe]
The PR Week Review
Staff of PR Week. Each show typically features an agency leader or industry expert, paired with a review of public relations news from the week. Episodes last about 30 minutes. [Listen & Subscribe]
Smart Agency Masterclass
Jason Swenk. On this podcast, Jason conducts candid conversations with guests, while also sharing his own experiences and advice. Most episodes last 20 to 30 minutes. [Listen & Subscribe]
THRIVE
Kelly Campbell. Kelly takes her experience as an agency consultant to interview owners about their own experiences. She has a particular focus on the creative space, but many of the lessons are much more broadly applicable. Each episode lasts about 20 minutes. [Listen & Subscribe]
WP Elevation
Troy Dean. Don’t let the fact that this show is focused on WordPress consultancies fool you. There’s a ton of useful content for agency owners of all stripes, although it will appeal most strongly to those of you who have more of a digital background or inclination. Most episodes last 30 to 60 minutes. [Listen & Subscribe]
