Co-authoring a book with an all-star team (featuring Kami Huyse)
Have you ever thought about writing a book to leverage as a tool for demonstrating your expertise and building the profile of yourself and your agency?
Have you ever thought about writing a book to leverage as a tool for demonstrating your expertise and building the profile of yourself and your agency?
Is it even worth doing client satisfaction surveys? That’s the question that Chip and Gini explore in this week’s episode.
In this episode, Chip and Gini talk about the perils of transactional relationships with your agency’s clients along with how to become more collaborative to produce better results.
In this episode, Chip and Gini explore some of the things that PR and marketing agency owners focus on that probably aren’t worth the time.
Chip and Gini get asked frequently about the state of the economy, the prospects of a recession, and what it means for agency owners.
Chip and Gini offer tips for improving cash flow, minimizing delays, and increasing your flexibility to handle the ebbs and flows common with project-focused agencies.
In this episode, Chip and Gini review the recently released PR Council guidelines for the use of generative AI by agencies.
Chip and Gini offer tips on how to break the cycle of micromanagement and empower your team to produce the best results possible.
In this episode of Chats with Chip, Ryan Watson of Upsourced discusses the critical role that financial planning has in growing a successful agency.
In this episode, Chip and Gini offer up some tough love for many agency owners who aren’t compensating themselves fairly.