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Agency Leadership Advisors provides consulting and other services to help PR & marketing agencies prosper.

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Chip Griffin & Gini Dietrich provide actionable ideas and useful insights each week to help agency owners and executives.

Agency partners need to have an agreement about how to handle the purchase and sale of shares in the business.

What your agency partnership’s buy-sell agreement should include

Agency partners need to have an agreement about how to handle the purchase and sale of shares in the business.

6 Reasons Why Your Agency Needs Client Contracts

Client contracts may not be exciting, but they play an important role in building a healthy agency business.

Don’t Let Unused Software Subscriptions Spoil Your Agency’s Profit Margins

If your agency tracks spending, audits usage, and establishes standards for software, you will get the benefits of technology -- without letting it erode your bottom line.

Just say “yes” to “pick your brain” meeting requests

Flip the script and see "pick your brain" meetings as opportunities to gather information and expand your own network.


Do I need a business plan?

In this episode of Agency Leadership TV, Chip Griffin discusses why there is more value in the thought process that goes in to crafting a business plan than in the document itself.


ALP 18: How to handle clients who want 24/7 or other manpower-intensive service

This week, Chip and Gini explore how to handle clients who want around-the-clock social media management or other services that require major staff commitments -- and would prove to be quite expensive to offer.


Spotlight on Matt Cookson of Cookson Communications

Matt traces his journey from Storrs, CT via Washington, DC to being an an agency owner in Manchester, NH.


#FollowFriday: Gini Dietrich

How could I recommend resources for agency leaders without promoting my podcast co-host Gini Dietrich? She offers tons of smart advice for communications pros.

Block Time on Your Calendar for Business Development — And Stick to It

The only way to avoid the agency revenue roller-coaster is by setting aside specific times to build your business.

Your Outside Counsel Should Review (But Not Write) Your Agency Employee Handbook

Good collaboration -- at the right time -- with an expert in employment law can help you create a better employee handbook that will help simplify management, assist recruitment, and boost retention by creating an agency culture that matches your leadership vision.

29+ Recommended Tools for Your Agency Technology Stack

There are lots of software tools that will help you run your agency business better. Here are some of the ones that I like.

5 reasons to say “no” to new business

Entrepreneurs of all kinds have a hard time saying “no” to lots of things, but perhaps the hardest thing to turn down is new business. Learn when to bite the bullet and turn down new revenue.

5 HR resolutions for your agency in 2019

Now is a good time to start thinking about human resources and talent-related resolutions that you should consider for the new year.

Kelly Wallace Named Managing Director of TrailRunner International’s New York Office

TrailRunner International has announced that Kelly Wallace will lead the New York branch and work with clients on media affairs, influencer engagement, and crisis management.

Monica Chun and Rick Faigin join Acceleration

Michael Nyman's marketing, media, and advisory firm Acceleration has two new hires from CEO Nyman's former workplace PMK*BNC.

Melissa Golden appointed as Weber Shandwick’s Executive Vice President and General Manager, Atlanta

Weber Shandwick announced that Melissa Golden has been appointed as executive vice president and general manager, Atlanta.

Thomas Gensemer named CEO of BlueLabs Analytics

BlueLabs Analytics has hired Thomas Gensemer as its new CEO. Gensemer, most recently Chief Strategy Officer at Burson-Marsteller, was also a longtime Managing Partner of Blue State Digital.

Tereza Kaneta appointed head of Brunswick group’s Sao Paulo office

Kaneta has been with the agency since 2012, when she was hired to open the Brazilian office.

Kristy Wilson appointed as general manager of FleishmanHillard’s Chicago office

Wilson, who has been with the firm since 1998, was previously held the general manager role in their Austin location.

Hannah Rose Thomson hired by Journalista as Managing Director

PR firm Journalista has hired Hannah Rose Thomson in the newly created role of Managing Director.

Glenn Matchett promoted to Managing Director at Grammatik

Matchett has been with the firm for seven months as an account director.